6x the cleaning power in half the time*. (*Based on stain removal using 1 dose Tide HE in the quick wash cycle vs. 6 doses of the leading bargain liquid detergent, base variant, in a normal wash cycle)
Tide Plus A Touch of Downy April Fresh offers more of the softness you love vs. Tide Original.
Amazing Tide clean from America's #1 detergent*
(*based on sales: Nielsen Syndicated Laundry Detergent Category - Total US xAOC - $ and Unit sales - latest 52 w/e 1/21/2017)
#1 recommended by washing machine manufacturers*. (*based on co-marketing agreements)